🧬 = Sonic Branding and Sound Design
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✨ = Technology News
💰 = Marketing
🗣️ = Voice First
🐇 = Join me down a rabbit hole
📚 = Knowledge
🧬 💗💰 How To Drive In-Store Visits With Broadcast and Streaming Radio
A great study example of the power of audio advertising within restaurants.
🐇 📖 🧬 💗💰 Is Bravura The Prescription For Sonic Branding?
I’ve had my eye on sound in the pharmaceutical industry for a while now and this fake ad brings to light true innovation possibilities. Sounding different in medicine sales holds a myriad of positive opportunities.
💗💰 Taylor Swift Era Marketing Ads Numbers
Crazy how many nuances of marketing are in play and affected by these 2 love birds’ “relationship”. Case in point the following hashtags #TaylorSwift #TravisKelce.
✨🧬 💗💰 An AI Assisted Creative Reel
A clever way to personify the power of sound in marketing with a video.
🧬 💗💰 Selling the Experience; For Coca-Cola and Adobe- Product Marketing Is Not Enough
Selling the experience over the product. THIS is the future of things and big brands like Coca-Cola know it.
✨🗣️🧬 💗💰 AI Obama and Fake Newscasters
And this is precisely why rules and regulations need to be put in place. AI can be widely helpful but it can also be very dangerous.
🧬 💗💰 2024 Content Marketing Trends For Fintech Companies
“Investing in long-form audio content, with short video clips for added engagement is going to be a winning strategy in 2024”.
🧬 💗💰 Genzers Can Recognize Brands Based Soley On Sonic Memes
Gen Z may not react to brand sound in the same package as an older generation but they are still just as impacted by branded sound.
🧬 💗 💰 Sonic Brand Equity- The Sound of Gen Z’s Favorite Brands
Sound strategy can not be a “one-off campaign”. Sonic branding is about equity and mattering which is exactly what GenZ has caught onto. Sound like something that matters.
🐇 📖 🧬 💗 💰 Sonic Boom; The Art of Sound
“Sound isn’t limited to two channels; it envelops us in a multidimensional soundscape, influencing our physiology and, essentially, our survival.”