What Is Branded Podcasting (Part One) with Jenn Dudley of Dante32. We talked about how podcast ads and branded podcasts are “the ads you “actually” want to listen to.” We talked about the difference between a dedicated podcast and advertising on one, the difference between entertaining and selling, and how a podcast is a long term brand equity investment.
To learn more about sound in marketing, check out some cool resources, take some awesome courses, and join a cool community, go to www.soundinmarketing.com. If you’re a brand that needs help navigating the soundscape, want to get a more specific assessment of options and trends in sound or voice first or looking to create some custom and curated sound, go to www.dreamrproductions.com and let’s discuss further.
You can find the Sound In Marketing Podcast on all the major podcast channels like iTunes, Spotify, Google Play, iHeart Radio, Pandora, and Stitcher so don’t forget to share it with your friends, follow, and rate it. More people should know about this stuff. I know you know that now.
For any further inquiries, you can find me at Dreamr Productions www.dreamrproductions.com, Sound In Marketing Learning www.soundinmarketing.com, Linkedin, Twitter, and Facebook. You can also email me at [email protected].
This episode was produced by Dreamr Productions and hosted, written, and edited by me, Jeanna Isham.
Let’s make this world of sound more intriguing, more unique, and more and more on brand.