In this episode, Andreas Cooper of Smart Voice Systems and I discuss focusing on subtle and sincere voice marketing instead of a “sell”, creating community within voice marketing, creating a personality for our voice marketing, customized voicing for brands (it’s not just about Alexa and Siri’s voices anymore), the limitations to massive creativity with hospitality voice systems but the possibility for it with a little more time and vision, and future thoughts on voice in hospitality as integrations and data progresses.
Although, as Andreas said, the hotel industry may be slow to adapt, there is a vast opportunity for them once they do. Having voice assistance right in their room, the guest can have all the creature comforts, conveniences and food and activity suggestions they could possibly want. And that hotel can be driving their own revenue in the meantime with ad sell generation from all those helping guide that guests stay along the way.
Special thanks to my guest Andreas Cooper for a great discussion. You can find Andreas on Linkedin and for more information on his company and what he could do for you, go to SmartVoiceSystems.NZ.
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For inquiries on producing and developing your own podcast or for inquiries on sonic branding and sonic branding consultation availabilities, you can find us on the Dreamr Productions website, LinkedIn, and Facebook. You can also email me at [email protected].
The Sound In Marketing Podcast was produced by Dreamr Productions and hosted, written, and edited by me, Jeanna Isham. Special guest was Andreas Cooper from Smart Voice Systems.
The mission of the Sound In Marketing podcast is to peak your interest, or possibly even blow your mind. Let’s think outside the box at what is hovering all around us; sound. It’s powerful, it’s engaging, it’s us.
Let’s make this world of sound more intriguing, more unique, and more and more on brand.
For the full blog article of this conversation, click here.